If you are interested in donating to the project or a cause, please contact kristin.gutekunst@undp.org for more information.
UNICEF has been extensively pilot testing Clouds Over Sidra to measure the effectiveness of Virtual Reality as a fundraising tool.
To date, initial results show the impact of VR has been significant on several different levels (particularly with face to face fundraising):
- Increased propensity to stop and engage;
- Increased inclination to donate after engagement;
- Increased average donation value
- Enabled access to better fundraising locations and venues.
